As South Africa’s leading sustainable transport operator, The Green Cab has as its mission to pioneer an aggressively green transport solution that contributes significantly to addressing the challenges related to global warming and economic and social transformation & development.
As such, it has taken action to reduce its carbon footprint by deploying a wide range of “green technologies”. Through this initiative it has assumed a pioneering position in the Sustainable Mobility arena that has attracted interest from the top companies in South Africa who realise that it is imperative for their businesses to contribute to reversing the current slide into ecological debt.
The Green Cab initiative has stimulated substantial interest in the tourism sector as South Africa starts to adopt the principles of responsible tourism in an effort to reduce the negative environmental impact of the tourism sector, a key economic driver.